Cat has been one of the biggest proponents of fluid analysis for the longest time. In addition to monitoring potential wear/contamination, they also want you to change the fluids based on the actual conditions. They do not like to simply say change at "x" amount of time. It's a good thing actually because it's what you should be doing anyways, changing filters and fluids based on their condition for your specific application and the products you use. When an OEM makes a recommendation for an interval they have to be fairly conservative on the number. Instead Cat recommends the intervals you should take a sample and then change based on the results of the samples. It saves you a lot of time and money while providing you info on problems that may be developing before they turn catastrophic. It can also show you if the filters or fluid you may be using are doing an adequate job or if you need to consider a different product.
The savings from fluid analysis can be pretty big if you have a large fleet. Off the top of my head Cat recommends 3000hrs on the Hydo in the SSLs without SOS but they strongly recommend SOS and say you can expect over 6,000hrs when using SOS to monitor the fluid.
Our dealer has gone to setting up CSAs (customer support agreements) with most of the new SSL/CTL sales. All of the new machines automatically get product link, and when they see one is due for a service they send out the CSA kit which includes the SOS sampling kits, and any filters that may be needed. Sample bottles are all prepaid/labeled. Pretty easy process.
A machine with an SOS history can have a higher resale value.
Outside of the Cat equipment, I use Fluid Analysis on all of our other equipment as well. We don't have a ton of equipment compared to some but I remember figuring out the annual savings on just engine oil were over $10,000.
I think I pay around $12 for the samples I use for everything else.
A lot of OEMs are pushing fluid analysis. Larger more expensive machines even have on board analysis systems. Even a lot of the lube manufacturers are pushing it, which seems counterproductive for them since they may sell less product but many of them want people to get into the habit of it so they can see how product "x" stacks up against product "b" and how much money can be saved by using their product. Without fluid analysis it's kind of hard to really compare products and their performance.
Some brands of lubricants also offer warranties/guarantees that are much easier to get them to honor if you have a fluid analysis history.