What was your best form of advertising in 2016? What to expect for 2017?

There are hundreds of ways of advertising a business. What has seemed best so far this year for me has been Google Adwords (pretty expensive), Facebook Ads, ranking in Google, and seemingly most importantly word of mouth. I offer both my workers and customers cash incentives to refer me customers for jobs that we close and it seems to be a solid method.

1) What method of advertising worked best for you in 2016?

2) What do you foresee as being important for advertising in 2017?

Thanks,
Victor
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Concrete Contractors Stockton

 

All methods are good

I think that only the complex can achieve good results. SEO, SMM, Brand marketing and you must provide really high-quality services.

Ninja Essays

 

SEO and SMM is my answer. I guess it's kinda cool way to promote your business.
Some students need essay writing help and my job is to help them!

 

"SPAM" seems to be working for the ASIAN population..??
Dam neer every site I go to has "counterfeit money, bank notes & passports" for sale.. Lol

 

Mine is providing great service at a honest price. Then word of mouth does the rest, can't keep caught up

 

Now that it's 2018 what do you all use/think? Our business currently relies heavily on reputation and word-of-mouth. However, we are working very hard on our social media campaign and building our website up. Our reputation is predominately related to oilfield work, but we'd like to expand our "portfolio" into building and DOT projects.

 

Nothing will ever beat word of mouth due to the credibility factor. Google AdWords and SEO are expensive but can see good results. Paid Facebook Ads is going to most likely be the best blend of cost and effectiveness. In addition to being a parts guy, I have a business on the side in doing social media ad management so feel free to PM me if you have any questions.

 

We use the 5 senses for advertising ... Sight , sound , feel , smell & taste .

Drop the name on the front fenders of the company car .

Throw the transit & measuring wheel in the trunk & mash the peddle to go scope out a job .

 

GOOD ONE TD..
One of my biggest gripes is>> not being able to read a companys name on the SIDE of the truck..
Put the FRIGGIN LOGO & NAME ON THE TAIL GATE.!!!
You spend the BETTER PART of the day, sitting in TRAFFIC.. Put it on the BACK of the truck.!!!
WHY hasn't anybody thought of THIS???

 

Great point pumpguy !

 

I ran into an OLD coworker the other day.. he was drivin a brand spankin new F-450.. aluminum cab BUT a STEEL service body..
The magnets wouldn't stick on the "sides" of the truck, so he threw them in the service body tool drawer..lol
NOW THATS thinkin.... & they wonder WHY I left.?? Lol

 

That's right SEO marketing is good though you have to have some budget.