To be honest, a website tells a potential customer what you offer, but a phone call is needed to confirm a machine is available at that time.
I choose to travel farther because the down time of a broken machine makes the whole situation a failure. I consider repairing a machine the most important consideration.
I have a friend used to have a vacation home near me. The loved to run equipment. I learned the hard way everything he touched got broken, I suggested our continued friendship required him to rent, not borrow. He had a 9 ton Japanese excavator. He called me the first night he had it, "the shiny thing in the front" broke. I went to look. It was raining, and dark, but the bucket cylinder rod was indeed bent 30 degrees & broken. He had been smashing ledge. I noticed a black triangle on the dipperstick. That seemed curious? Then I realized it was not paint! I was looking through the dipper at the dark sky. He had broken the dipper also.
Next morning he called to say he had chained it up so it wouldn't get any more damage.
I asked: "Why, it just sits there until the come get it."
"They can't come until tomorrow. I'm going to use it as a bulldozer to dig out boulders in the lawn."
An hour later: "Where do I get hydraulic hoses made?" He had pushed several boulders at once, a big one had fallen behind the blade ruining a hose.
I saw the same machine later at a different rental customer's property. The cylinder had been replaced, the dipper was scabbed together with a bunch of random rusty hunks of rusty steel obviously picked off a scrap pile & used in the shape they were. Welds looked like bird turd. The blade frame, both sides were repaired in the same manner. The pedal that controlled the right track wouldn't move. The linkage was frozen! Several minutes with penetrating oil was required to free it up. This poor machine hadn't ever seen a grease gun or oil can!
These are the things a reputation is made of. Rentals get abused. Nobody wants to pay top dollar renting a non functional machine. They have to be fixed before next rental.