Well, here's a story about that...
I had an addition foundation to dig. It was in one of the higher class suburbs here. The addition was at the rear of the house, and the electric service was underground. The main line ran in a right of way between the backyards. The service line was pretty obviously in a straight line between the meter location and the electric company's box out there by the back of the property. It also obviously ran right through the addition and was going to be relocated, which obviously meant that at some point I was going to need to dig right up to that box.
The young lady who showed up to do the locating was willing to mark the service line where it ran through the proposed foundation, (which the electrician had already disconnected), but *absolutely* refused to mark the main line and the services to the adjoining properties. Her explanation was that she was only to mark on the property that the one call had been made for. "This is Upper Saint Clair, and if I put paint marks on somebody else's grass, I'll get in all kinds of trouble!"
I finally picked up my own can of paint and told her to locate the lines, and *I'd* put the paint on the grass. Maybe at that point she realized how badly I wanted to not dig up her company's wire, because she did locate everything.
:Banghead
(This was about 10 years ago, and it honest to God just gave me a headache again just to tell the story...)
None of the above is intended in any way to minimize the importance of making that call. It's becoming even more important these days, what with all the "trenchless" technology being used to install fiberoptic stuff. I pay pretty careful attention to anything that looks like disturbed earth, but anything that's been bored won't even give you a clue until you pull up a bucket full of fiber.
And another thing.... We did some work about 20 years ago along one of the main streets in the eastern end of Pittsburgh. The phone company (back then it was all Ma Bell), was really good about making sure we knew what was buried nearby. Guys who had nothing to do with locating even stopped by on a couple of occasions to warn us. It was the main fiberoptic cable that ran from downtown Pittsburgh to points east, like Harrisburg and Allentown. And, it was in some 90 year old conduit. The conduit was creosoted wood. When you dig it up, it looks for all the world like an old railroad tie. We were told that if that fiber got broken it required two special tractor trailers to be brought out for the technicians to make the repair splices. The excavator gets to pay for those. Also, the phone company would bill for all revenue lost as a result of the outage. This particular wire billed out at around $50,000/ minute....